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Friday, April 11, 2014

Nistevo Sport (AKA Atom Wheels) and Tournament Sports Agree To long Term Licensing Agreement of JACKSON Skates!


 

April 11, 2014

 
PHOENIX, ARIZONA and WATERLOO, CANADA – 11 April, 2014: Nistevo Sport and Tournament Sports announce today that they have entered a long-term-licensing agreement worldwide, covering a broad range of products and vendor relations.

 
“Nistevo is home to the most impressive wheel brand in the roller industry and their global reach is unparalleled”, says Julie Glass (AKA Atomatrix) Owner/President of Nistevo.  Atom wheels and Jackson are poised to reach a much larger geographical market with complete skates ranging from $99-$399 SRP. 

This strategic alliance leverages Nistevo’s strength in product development, marketing, sales and customer service.   

Day to day operations and ownership of Nistevo remains the same.  Julie Glass Owner-President, Doug Glass Owner-Vice President and Kim Bauer Owner-CFO continue to manage Nistevo as usual.   
 
"This licensing agreement provides Nistevo wtih greater capabilities and gives us the freedom of action to innovate, market and sell Jackson skates on behalf or all our dealers, distributors and skaters who use our services," states Doug Glass.

“We reached this agreement with Nistevo because it illustrates the value of our partnership, and demonstrates our commitment to roller sports. We look forward to working coherently and achieving a more vertical skate company. I concluded that Julie and Doug are proficient at roller sports and their passion for the business is undeniable. The Jackson brand and products provide Nistevo with a more competitive position worldwide.” – Kim Bauer

 
“Today Nistevo’s aim is to strengthen its position by marketing and branding Jackson roller skates medium to low price points, thereby increasing its brand visibility.  By doing so, the brand is not only reaching out to athletes, but also those who enjoy roller skating worldwide." - Doug Glass
 

“Jackson is the leading ice skate brand worldwide. Their fit, quality and performance are uncompromised at the recreational level. Jackson performs from the elite athlete to the recreational skater. Nistevo assures we are applying the same philosophy to our line of Jackson roller skates.” –Julie Glass

About Nistevo Sport Manufacturing Corp.

Nistevo is headquarterd in Phoenix, Arizona.  Its core business is boot manufacturing dating back to 1997, and is known for leading edge technology with performance-enhanced products.  Nistevo currently designs, develops and distributes Worldwide wholly owned brands: Luigino Boots, Atom Wheels, Atom Gear (Protective Wear), Atom Luggage, Bionic Bearings and Pilot Frames.  Today, Nistevo has gained the Worldwide license for Jackson Roller, a quad roller brand that will be focused on medium-low priced quate skate packages.  Nistevo's efforts to support the premium market for boots, plates, wheels and accessories will remain consistent.  For further information on Nistevo and their product offerings, please visit: www.NistevoUSA.com

Monday, April 7, 2014

Atom Wheels...The Official WHEEL of both WFTDA and TEAM USA!

 
Atom Wheels is the Official Wheel of TEAM USA and The Women's Flat Track Roller Derby Association (6 years running!).  We're proud to give back to the DERBY COMMUNITY! 
 
Check out the NEW Atom BOOM WHEELS TEAM USA Edition!  Proceeds from wheel sales will be given back to Team USA to help their travel to the World Cup in Dallas this December - put on by Blood and Thunder!